<div dir="ltr"><div class="gmail_extra"><div class="gmail_quote">On 1 December 2013 02:35, Stevan Harnad <span dir="ltr"><<a href="mailto:amsciforum@gmail.com" target="_blank">amsciforum@gmail.com</a>></span> wrote:<br>
<blockquote class="gmail_quote" style="margin:0px 0px 0px 0.8ex;border-left-width:1px;border-left-color:rgb(204,204,204);border-left-style:solid;padding-left:1ex"><div dir="ltr"><div>Because thanks in part to Finch/RCUK's folly and profligacy, many (perhaps even most) of the subscription journals that UK authors publish in have lately and happily offered hybrid Gold to UK authors in the hope of cashing in on the UK's generous Fool's Gold hand-out. (And that's paid Fool's Gold, not Free Gold, which is not Fool's Gold but merely irrelevant.)</div>
</div></blockquote><div><br></div><div>Which journals have started to offer hybrid Gold recently [as a response to Finch/RCUK]? When you look at the likes of Elsevier, they started to introduce 7 years ago, or Springer who started Open Choice 9 years ago. They may have extended their programmes recently to cover more journals, but the process has been in place for much longer than the RCUK policy has been in discussion.</div>
<div><br></div><div>Not that cashing in makes much sense anyway, when <a href="http://www.nature.com/news/open-access-the-true-cost-of-science-publishing-1.12676">studies</a> put the average subscription article revenue at $4,000 - $5,000, whereas APCs are typically below $3,000 (and average closer to $1,000).</div>
<div><br></div><div>And before you say that subscription costs are rising despite hybrid options, not only have the likes of Wellcome found that subscription rises are being held back by increasing take up of open access options, there is actually evidence of some subscription prices going DOWN because of the use of open access options:</div>
<div><br></div><div><a href="http://www.nature.com/press_releases/emboopen.html">http://www.nature.com/press_releases/emboopen.html</a><br></div><div><a href="http://static.springer.com/sgw/documents/1345327/application/pdf/Springer+Open+Choice_Journal+Price+Adjustments+2013.pdf">http://static.springer.com/sgw/documents/1345327/application/pdf/Springer+Open+Choice_Journal+Price+Adjustments+2013.pdf</a><br>
</div></div><br></div><div class="gmail_extra">G</div></div>