<div class="gmail_quote"><div lang="EN-US" link="blue" vlink="purple"><div><p class="MsoNormal">[Forwarding from the University of California Press. --Peter Suber.] </p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino"><br></span></p><p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino">For
Immediate Release: </span> <span style="font-family:Palatino"> For More Information:</span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino"> </span></p>
<p style="margin:0in;margin-bottom:.0001pt"><b><span style="font-family:Palatino">December
8, 2009</span></b> <span style="font-family:Palatino"> </span> <span style="font-family:Palatino"> </span></p><p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino"><b><br>
</b></span></p><p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino"><b>Laura Cerruti</b>, Director of Digital Content
Development</span></p>
<p style="text-align: left;margin-top: 0in; margin-right: 0in; margin-left: 0in; margin-bottom: 0.0001pt; "><span class="Apple-style-span" style="font-family: Palatino; ">University of California Press</span></p>
<p style="text-align: left;margin-top: 0in; margin-right: 0in; margin-left: 0in; margin-bottom: 0.0001pt; "><span style="font-family:Palatino">2120 Berkeley Way, Berkeley CA 94704</span></p>
<p style="text-align: left;margin-top: 0in; margin-right: 0in; margin-left: 0in; margin-bottom: 0.0001pt; "><span style="font-family:Palatino">510) 643-9793, <a href="mailto:laura.cerruti@ucpress.edu" target="_blank">laura.cerruti@ucpress.edu</a></span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino"> </span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino"><b>Catherine Mitchell</b>, Director, Publishing
Group</span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino">California Digital Library</span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino">300 Lakeside Drive, 7<sup>th</sup> floor</span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-family:Palatino">Oakland, CA</span> <span style="font-family:Palatino"> 94612</span></p>
<p style="margin:0in;margin-bottom:.0001pt">510-587-6132, <a href="mailto:catherine.mitchell@ucop.edu" target="_blank"><span style="font-family:Palatino">catherine.mitchell@ucop.edu</span></a></p>
<p style="margin:0in;margin-bottom:.0001pt;line-height:200%"><span style="font-size:15.0pt;line-height:200%"> </span></p>
<h1 align="center" style="margin:0in;margin-bottom:.0001pt;text-align:center;line-height:150%"><span style="font-size:15.0pt;line-height:150%;font-family:Palatino">New Publishing Opportunity at the University of California </span></h1>
<p style="margin-bottom:0in;margin-bottom:.0001pt">UC Press
and the California Digital Library announce publishing services initiative<span style="font-family:"Times","serif""> </span> </p>
<p class="MsoNormal" style="line-height:150%"><b><span style="font-size:10.0pt;line-height:150%;font-family:Palatino"> </span></b></p>
<p class="MsoNormal" style="line-height:150%"><b><span style="font-family:"Times New Roman","serif"">OAKLAND,
Calif. — December 8, 2009 —</span></b><span style="font-family:"Times New Roman","serif"">University of California Press and the California Digital
Library are pleased to announce the official launch of a collaborative
publishing venture, <span><b><span style="font-family:"Times New Roman","serif";color:windowtext">UC Publishing Services (UCPubS). </span></b></span>UCPubS
offers a suite of open access digital and print publication services to
University of California centers, institutes, and departments that produce
scholarly books. By coordinating the publishing efforts of UC Press, the
California Digital Library’s eScholarship program, and publishing
partners throughout the UC system, UCPubS provides a sustainable publishing model
that extends the University’s capacity to disseminate its scholarship to
the world.</span><span style="font-family:"Times New Roman","serif""></span></p>
<p class="MsoNormal" style="line-height:150%"><span style="font-family:"Times New Roman","serif"">Building
on current publishing activities, UCPubS enables organizations such as the
Townsend Center at UC Berkeley and the Higher Education Research Institute at
UCLA to focus on scholarship rather than on distribution, sales and web
platform development. <span><span style="font-family:"Times New Roman","serif";color:windowtext">“Campus partners immediately recognize the benefits of
this program as it solves so many of the logistical challenges they face as
small publishers,” according to Laura Cerruti, Director of Digital
Content Development at UC Press. These challenges include reaching a
broader public by increasing print sales and gaining access to new market
channels; streamlining peer review and manuscript production; reliable
preservation of digital publications; and tracking usage and sales of
publications. “The program seeks to enable greater visibility of
UC–affiliated research while reducing duplication of effort and
cost,” Cerruti added.</span></span></span></p>
<p class="MsoNormal" style="line-height:150%"><span style="font-family:"Times New Roman","serif""><span class="Apple-style-span" style="font-family: arial; "><span><span style="font-family:"Times New Roman","serif";color:windowtext">With this shared
resource model,<b> </b></span></span><span><span style="font-family:"Times New Roman","serif";color:windowtext">campus publishing partners<b> </b>are
responsible for selection of content, peer review, editing, design, and
composition. eScholarship<b> </b>provides<b> </b>open-access digital
publishing, peer review and manuscript management tools, and preservation.</span></span><span style="font-family:"Times New Roman","serif""> <span><span style="font-family:"Times New Roman","serif";color:windowtext">University of
California Press<b> </b>handles printing (using print-on-demand technology),
sales and distribution of print publications, and online marketing for both
print and digital publications. “For the University Press and the
Library, it is a mutually beneficial partnership, enabling us to amplify our
capacity to serve our institution in ways that neither one of us could do as
effectively alone. Combining eScholarship’s open access platform with UC
Press’s commercial distribution capacity brings two seemingly divergent
models together as a flexible solution to monographic publishing needs at
UC,” says Catherine Mitchell, Director of the Publishing Group at the
California Digital Library.</span></span></span></span></span></p>
<p class="MsoNormal" style="line-height:150%;text-autospace:none"><span><span style="font-family:"Times New Roman","serif";color:windowtext">UC Press and the
CDL have embarked on this collaborative publishing venture in response to
compelling research</span></span><span style="font-family:"Times New Roman","serif"">
revealing the vibrant publishing activity across the UC campuses and the need
for systemwide services to support such activity<span><span style="font-family:"Times New Roman","serif";color:windowtext">. </span></span>“UCPubS
gives us access to the considerable expertise, capacity, and scale of both UC
Press and the CDL, which allows our authors to reach a worldwide
audience—both in print and online—that would be difficult for us to
reach on our own,” Nathan MacBrien, Director of the Global, Area, and
International Archive, said.</span></p>
<p class="MsoNormal" style="line-height:150%"><span><span style="font-family:"Times New Roman","serif";color:windowtext">Several partners are already
using UCPubS services: <a href="http://bancroft.berkeley.edu/" target="_blank"><span style="color:windowtext;text-decoration:none">The Bancroft Library, UC Berkeley</span></a>;
<a href="http://www.calstate.edu/CAPP/" target="_blank"><span style="color:windowtext;text-decoration:none">California Academic Partnership Program (CAPP)</span></a>;
The Earl Warren Institute of Race, Ethnicity, and Diversity, UC Berkeley School
of Law; The<a href="http://townsendcenter.berkeley.edu/" target="_blank"><span style="color:windowtext;text-decoration:none"> Townsend Center for the
Humanities, UC Berkeley</span></a>; <a href="http://escholarship.org/uc/gaia" target="_blank"><span style="color:windowtext;text-decoration:none">Global, Area, and International
Archive (GAIA)</span></a>; <a href="http://www.heri.ucla.edu/" target="_blank"><span style="color:windowtext;text-decoration:none">Higher Education Research
Institute at UCLA</span></a>; <a href="http://library.ucsc.edu/reg-hist/" target="_blank"><span style="color:windowtext;text-decoration:none">Regional History Project at the
University Library, UC Santa Cruz</span></a>; and the UCLA Graduate Student
Association. Yet the<span><span style="font-family:"Times New Roman","serif";color:windowtext"> program’s benefits are greater than the sum of its
parts. By placing valuable research in a UC context and a global conversation</span></span>,
UCPubS is an important piece in UC’s broader effort to ensure a
sustainable scholarly publishing system in support of its research and teaching
enterprise.</span></span></p>
<p class="MsoNormal"><span style="font-family:"Times New Roman","serif"">More at: <a href="http://escholarship.org/publish_ucpubs.html" target="_blank">http://escholarship.org/publish_ucpubs.html</a></span></p>
<p class="MsoNormal"><br></p></div></div></div>